
Nyal was originally registered in 1911 with an extensive portfolio of products ranging from perfumed soap to toiletries, sold exclusively through pharmacy. Over the decades since that time Nyal has changed its focus to concentrate solely on the healthcare category.
In the early 1980’s the brand was streamlined further to position Nyal as a leading range in the cough and cold product category, extending distribution to include grocery and supermarkets.
Over the past decade the Nyal range of products has been revitalised and strengthened to maintain its position as market leader in the grocery cough & cold category. It has done this through strong positioning, successful advertising campaigns and trade support programs. At the same time new product line extensions and contemporary packaging designs have enhanced the profile of the Nyal brand.
The Nyal range of products will continue its current leadership position in the cough and cold treatment category in grocery. The product range will be constantly refreshed with innovative new ways to treat cough and cold symptoms whilst keeping the price at an affordable level for all Australian families.